August 19-21, 2020
San Diego, California
An Invitation-only Sourcing & Networking Event
for Prepared Foods, Specialty Cheese, Charcuteries and Deli professionals
Past Buyers include:
We offer two very effective ways for suppliers to participate
Shock Your Sales Strategy
This is your opportunity to experience a unique sales strategy that allows you to rub elbows with high volume buyers of deli, cheese and charcuterie products for two and a half days in a no-pressure environment. We do the vetting for you - FirstSource pre-qualifies your leads and brings them to you - ready to hear your story and source great products! If you give us 2.5 days of your time, we will deliver an unparalleled 1-on-1 networking experience.
You will personally meet and shake the hand of every Buyer in attendance; offer them the opportunity to taste your product during the sampling showcase on the very first evening; share meals, breaks, receptions and more. At the culmination of the program you'll meet 1on1 with select Buyers for 20-minute sessions to discuss pricing, fulfillment, and even write business.
Buyers Learn, Taste and Decide
Buyers will listen to your presentation and then taste your products before discussing their sourcing needs, as well as your production capability, product availability, pricing and even private-labeling.
By sharing all meals, breaks and receptions with buyers, you'll better understand their needs and lay the groundwork for productive, long-term relationships.
Deliver a private presentation and sample your products to pre-qualified, high volume Buyers- who are attending to learn about sourcing new products
Meet 1on1, through scheduled meetings, with interested Buyers who want to learn more about purchasing from you, based on the presentations, tastings, and their sourcing needs
Gain greater insights into the needs of Buyers who express an interest in meeting with you to learn about your products
Position yourself to play a critical role in meeting buyer’s future sourcing needs